What Makes a Best Voice Over and How to Get One
From what I've seen, consistency is the product of a well-planned and executed strategy. Although there are variations amongst voice overs, there are also commonalities. More than eighty-six times a day, the average person is exposed to a voice-over advertising. In the marketing world, high-quality voice overs are a game-changer, yet the market is flooded with options. Audio messages that are both effective and enjoyable tend to be remembered for quite some time after they have been played. The Marks and Spencer ad with Rich Sweetman, "It's not just food - It's Marks' food," is one of my all-time favourites.…