Long Tail Keywords: How to find, target and rank for low competition terms in SEO

keywords

Any content writer will tell you that finding keywords that bring in a lot of converting traffic is a difficult task. With today’s content glut, ranking for high-competition keywords is nearly difficult.

Now, you should be aware about long-tail keyword strategy. Without wasting any time let’s get started.

The long-tail keyword strategy is a search engine optimisation technique that involves targeting many keywords to get more traffic from search engines.

All it takes to find, target and rank for low competition terms is to use a tool like the SEO Keyword Audit Service. It will reveal long-tail keywords and suggest the best way to optimise your website for those keywords.

Many people are not aware of the power of long-tail keywords. If you have a keyword with low competition, it will be easier to rank for it. The first step is to audit your site and see what keywords you are currently ranking for. You can use a tool like SEMrush to do this.

The next step is to go through your site and look at what pages are ranking well for other keywords that you want to rank for. If a page ranks well for these terms, then there is a good chance that the page will also rank well for your desired keyword.

This section will explore the use of long-tail keywords for SEO. The first step is to conduct a keyword audit to identify low competition terms on your site.

This section aims to help you find and target low competition terms in SEO.

What is a Longtail keyword?

Businesses often use them to target niche audiences because they have lower competition and are easier to rank on search engines. As a result, long tail keywords typically have lower search volumes than short-tail keywords. Still, their traffic can be more qualified because people who type them into a search engine are more likely to be interested in what they are looking for. 

In internet marketing, a long tail keyword is a keyword phrase that contains more than three words. Long-tail keywords are typically more specific than shorter, one- or two-word keywords and are less competitive because fewer people are bidding on them. 

As a result, the search engine results page (SERP) is usually more targeted and often has a higher conversion rate because it’s composed of more relevant keywords to the searcher’s needs.

Examples of Long Tail Keyword

There is a misconception that long-tail keywords aren’t valuable because they generate relatively few monthly searches. However, long-tail keywords are often more specific and have a higher conversion rate because people who search for them are already interested in what they are looking for. 

Additionally, the total number of long-tail keyword searches is much greater than that of short-tail keyword searches. So while a long tail keyword may generate fewer monthly searches than a short tail keyword, it will likely result in more website traffic and conversions.

How to find low competition long-tail keywords? 

The first step is to conduct a keyword research audit of your website. This will give you an idea of what keywords are working for you and which ones need some work.

The next step is to find the right tools for the job. Many tools can help you identify the low competition long-tail keywords with a high conversion rate.

It’s the foundation on which all other SEO activities are built. And yet, many people still struggle to find relevant keywords with low competition and high search volume.

In this post, we’ll show you how to find low competition long-tail keywords with a free tool called Google Keyword Tool.

Your SEO keyword audit service should help you find keywords with low competition and high demand.

A good SEO audit service will be able to identify long-tail keywords with low competition and high demand. It will also help you identify keywords that are highly relevant to your target audience, which will increase the chance of them clicking on your ads.

Conclusion

A long tail keyword is a keyword phrase that has more than three words in it and is used in internet marketing. Long-tail keywords are more specialised than one- or two-word keywords, making them less competitive because fewer people are bidding on them.

The long tail of the search engine results page (SERP) is usually more targeted and often has a higher conversion rate because it’s composed of more relevant keywords to the searcher’s needs. When optimised correctly, long-tail keywords.

By Olivia Bradley

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