How Business Intelligence is Revolutionizing the Retail Industry
Competitive strategies allow retail businesses to surpass competitors using data-led marketing campaigns and attractive pricing policies. Therefore, retailers want to learn how business intelligence services enhance their competitiveness. This post examines every application of business intelligence in the retail industry. What is Business Intelligence in the Retail Industry? Business intelligence (BI) means collecting internal and industrial performance data to understand market trends, operational risks, competitors, and consumers. So, corporations rely on business intelligence services to extract data from multiple sources. The authenticity of data affects the quality of insight extraction efforts. Additionally, your team must ensure the relevance of the business insights.…